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THE MEDIA NOV_2018 - TMOL

ISSUE 179 INDEPENDENT INDUSTRY INTELLIGENCE Lifestyle brands dance to the OOH beat FUTURE-PROOFING OOH ·  Hologram advertising ·  OOH technology ·  Evolving mall media Minnie Dlamini Jones does bubbly at zero gravity AFRICAN TALES : DOH makes inroads, and mobile innovation changes the game BATTLE LINES DRAWN as City of Joburg enforces OOH bylaws MOBILE’S BIG THREE: Viewability, ad fraud and brand safety


THE MEDIA NOV_2018 - TMOL
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